Google’s AdSense is a fascinating revenue-sharing opportunity for small, medium and large web sites. Some webmasters are designing brand new sites specifically for serving AdSense text ads, however it’s against the AdSense rules to design a site purely for AdSense, so you’ll want to include a few Affiliate links or sell your own product, too.
Steps
Determine a goal for what you want to earn using AdSense. Of course, you want to earn a lot, but make sure it's realistic.
- Consider that to earn $1 a day per page, you need, per page…
- visitors, 5% click-through rate (CTR) and average 5c payout.
- Or 200 visitors, 10% CTR and an average 5c payout.
- Or 100 visitors, 10% CTR, and an average 10c payout.
- Or 100 visitors, 5% CTR, and an average 20c payout
- Consider that to earn $1 a day per page, you need, per page…
Consider whether these goals will be possible given your site. While an average 5c payout is likely attainable, 5-10% CTR is often seemed unrealistic in most websites. In the days when Google adsense shows up everywhere, users seem lesser eagar in clicking them. 0.5% CTR is fairly common, 3% is ideal , 5% is bordering on unrealistic goals. Try to create more sites, each attracting some traffic.
Be realistic: Forget about the fantasy story you read on internet about earning big money from Google. If you think of making a website and getting to be instant rich, it is likely to disappoint you. Imagine that if you build a small website with 100,000 page views per month with 0.5% CTR and 5c average payout, you will only get US$25 (100,000 x 0.5% x 0.5c). To achieve 100,000 page views a month, you possibly need 500-1000 users. By theory, your website can reach more than billions of internet users in the whole world, but there are also 100 millions of websites competing for users.
Start building keyword-rich pages containing well researched, profitable keywords, and get lots of high quality links to your site. For example, if your site is about topics such as debt consolidation, web hosting or asbestos-related cancer, you’ll earn much more per click than if it’s about free things. On the other hand, if you concentrate only on top-paying keywords, you’ll face an awful lot of tough competition. What you want are keywords that are high in demand and low in supply, So do some careful keyword research before you build your pages.
Tips
- Quality is the most important part of any web site. If your site does not contain the content of expected quality the visitor might not come back,
- A great resource for earning money is using traffic driving sites like Flixya[1]. You can sign up for Google Adsense and Flixya, without the costs or time needed to build traffic or your own site.
- Avoid non-English characters on English pages. There is a bug which can cause these pages to show irrelevant French ads.
- Although Google doesn't release exact details as to how they determine the ads to serve on a given page, they do say that it's the text content of the page that matters, not the meta tags.
Warnings
- If you don't have any content, Google will have to guess what your page is about. It may guess wrong, and so the ads that it displays may not be relevant.
- Do not click your ads. If Google catches you, they will suspend your account and retain any earnings you might have. However, if you, by mistakes, click your ads for one or two times, Google will keep that earning but rather not to punish you as long as it doesn't happen constantly.
- In early internet days, you may see a site notice asking everyone to click the ads. The day has gone long time ago. If Google detects possible cheating, there is no such thing as presumption of innocence. They assume that you are guilty.
- Google has a lot of restrictions on how the ads have to be displayed. One of the major reasons for account suspension is that webmasters tried to blur the ads and mislead others to think that it's "content". For simplicity, never attempt to use CSS to hide Google's logo unless you're authorized to do it.
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